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The CFO Project
This is a podcast to help accountants, CPAs and bookkeepers escape what we call the accountant's trap - where the only way to get paid more is to work more hours or take on more low-value and high-demanding clients.
On each episode we'll discuss strategies and tips that financial professionals can use to grow a practice of their dreams so they can finally escape the accountant's trap.
This podcast is produced by TheCFOProject.com - a training company that trains accountants, CPAs and bookkeepers on how to build, launch and scale a CFO and business advisory service.
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https://thecfoproject.com/newsletter
The CFO Project
How to Build an Online Presence to Attract More Clients
Looking to attract more bookkeeping and advisory clients through an online presence? In this episode of The CFO Project podcast, host Adam Lean picks the brain of KJ Johnson, known as the "Bookkeeping Side Hustle Kate."
KJ shares her inspiring story of building a successful firm by leveraging video content on YouTube. You'll hear her practical tips on getting started with video, optimizing for visibility, increasing conversions from viewers to clients, and diversifying revenue streams. KJ provides a wealth of actionable advice from using referral programs to monetizing a YouTube channel to offering services like "office hours." Whether you're just starting out or want to take your online presence to new heights, this episode is packed with proven strategies.
Sign Up For Our Newsletter:
https://thecfoproject.com/newsletter
And check out The CFO Project's free training here:
https://thecfoproject.com/start-a-cfo-service
Learn More About The CFO Project:
https://thecfoproject.com/
Learn More About Bookkeeping Side Hustle
https://www.bookkeepingsidehustle.com/