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The CFO Project
This is a podcast to help accountants, CPAs and bookkeepers escape what we call the accountant's trap - where the only way to get paid more is to work more hours or take on more low-value and high-demanding clients.
On each episode we'll discuss strategies and tips that financial professionals can use to grow a practice of their dreams so they can finally escape the accountant's trap.
This podcast is produced by TheCFOProject.com - a training company that trains accountants, CPAs and bookkeepers on how to build, launch and scale a CFO and business advisory service.
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The CFO Project
What Exactly Does a CFO Advisor Do?
What exactly does it mean to offer CFO advisory services to clients? Many accountants and bookkeepers hear they should provide advisory but aren't sure what that entails. In this episode, Adam and his guest demystify the CFO advisor role. You'll learn the key difference between bookkeeping, tax compliance, and true advisory work. Discover why business owners crave advice and answers they can't get from their bookkeeper or overtaxed CPA firm.
The hosts break down what clients really want from a financial advisor - clarity on cashflow projections, budget analysis, key metrics to watch, and more. Rather than complex number-crunching, owners seek simple answers to questions like "Can I afford this hire?" or "What are the financial implications of this decision?" Offering proactive CFO advisory services builds sticky client relationships and generates higher revenue than compliance work alone. Whether you're just starting out or an experienced accountant, this episode provides a clear framework for transitioning into the lucrative CFO advisory space.
Sign Up For Our Newsletter:
https://thecfoproject.com/newsletter
And check out The CFO Project's free training here:
https://thecfoproject.com/start-a-cfo-service
Learn More About The CFO Project:
https://thecfoproject.com/
Check Out Clara CFO Group's YouTube:
https://claracfo.com/latest-youtube-videos/